Vidyard pricing is $59 per seat per month on annual billing and $89 per seat per month billed month-to-month, with Free at $0 and both Teams and Enterprise quoted by sales rather than published (Vidyard pricing, checked September 2026). That price buys a sales-video workspace, not a simple website video host. Vidyard Free is useful for testing the recorder and sharing a small number of videos; paid plans make more sense when sales or marketing users need analytics, calls to action, CRM connections, and team controls. If your only requirement is a branded, ad-free player on your website, a per-seat sales platform can be the wrong cost structure.
📋 TL;DR • Free: $0, but limited to five embeddable videos and five recorded videos per month with a 30-minute cap (Vidyard Support, 2025; Vidyard Support, 2026). • Starter: $59 per seat per month billed annually, $89 billed monthly — annual billing saves about 30%. The annual-billed seat costs $708 per year (12 × $59), versus $1,068 month-to-month (12 × $89), a $360 difference ($1,068 − $708). Unlimited video recording, video hosting, and unlimited video recording length, analytics, branded sharing pages, and unlimited embeddable videos. A 14-day trial is offered (Vidyard pricing, checked September 2026). • Teams and Enterprise: both are now “Custom pricing — talk to sales” on Vidyard’s own page, with Teams described as best for teams of five or more (Vidyard pricing, checked September 2026). • Add-on: the Video Agent add-on is $24 per seat per month annually, $29 monthly, on top of your plan. • The decision: Choose Vidyard when video is part of a revenue team’s workflow. Choose a website-first host when you need to publish videos without paying for a seat for every contributor.
That distinction matters because a website owner counts videos, views, storage, and playback quality. Vidyard counts those needs alongside users, workflows, integrations, and team performance. The person buying a sales tool is usually not the person maintaining the website, and treating both jobs as the same purchase can make a sensible platform look expensive before the first embed goes live. For a broader feature-and-workflow comparison, see our guide to business video hosting platforms.
Vidyard pricing at a glance
Vidyard’s current public plans divide into a free individual/workspace tier, paid self-serve Starter, sales-team Teams, and custom Enterprise. Vidyard’s own pricing page describes the paid model as straightforward per-seat licensing, so the number of people who need access is the first cost variable—not the number of public pages where a video appears (Vidyard pricing, checked September 2026). The table below summarizes the published prices, the limits Vidyard states, and the main feature gates.
| Plan | Annual billing | Monthly billing | Stated limits | What you are paying for |
|---|---|---|---|---|
| Free | $0 | $0 | Five embeddable videos; five recordings per month; 30-minute maximum length | Recording, editing, sharing, and a small test library |
| Starter | $59/seat/month | $89/seat/month | Unlimited embeddable videos; video hosting; unlimited recording length; up to 50 seats self-serve | Unlimited video recording; full video analytics; team performance analytics; branded sharing pages; CTA templates; password-protected videos; folder management; custom backgrounds |
| Teams | Custom | Custom | Positioned for teams of five or more; quote required | CRM/MAP integrations, advanced team performance analytics, captions, and fully customizable CTAs |
| Enterprise | Custom | Custom | Quote required | SSO user management, secure playback, unlimited integrations, and custom permissions |
Two things in that table are worth flagging before you budget. Vidyard’s pricing page lists Starter with video hosting and unlimited video recording length, and the published price is tied to seats. Teams no longer carries a public per-seat rate: Vidyard’s live pricing page shows “Custom pricing” and a “Talk to Sales” button for that tier as of September 2026. If a comparison article gives you a Teams number, treat it as historical and get a quote.
Annual versus monthly billing
Vidyard’s pricing toggle changes the Starter rate from $59 to $89 per seat per month depending on billing term (Vidyard pricing, checked September 2026). Vidyard says annual billing saves about 30% and gives Starter as $59/seat/month billed annually versus $89/seat/month monthly. That is $708 per seat per year (12 × $59) against $1,068 month-to-month (12 × $89), a $360 difference ($1,068 − $708). On five seats, annual billing saves $1,800 per year (5 × $360).
The optional Video Agent add-on follows the same pattern at $24 per seat per month annually and $29 monthly, and it stacks on top of the plan price rather than replacing it. A Starter seat with Video Agent is $83 per month on annual billing ($59 + $24). Vidyard also offers a 14-day trial, so the annual-versus-monthly choice can wait until after you have tested the recorder against your actual publishing workflow.
Vidyard Free: useful for a test, narrow for a website library
Vidyard Free is a legitimate way to record a few clips and see how the sharing workflow feels. It is not a long-term website-hosting plan if you expect a growing video library: Vidyard’s support documentation gives Free accounts a limit of five videos with embedding enabled, even though each enabled video can be embedded in multiple locations (Vidyard Support, 2025).
A five-item limit is fine for a trial, but a growing site library needs room for a repeatable publishing routine.
There is a second limit to plan around. A Free account allows five recorded videos per month and a 30-minute maximum length for new recordings, according to Vidyard’s May 2026 support update (Vidyard Support, 2026). Existing videos remain in the library, but deleting one does not restore that month’s recording allowance. That is fine for a founder recording occasional product walkthroughs; it is awkward for a marketing team publishing a steady stream of demos, webinars, and customer stories.
Starter and Teams: the seat is the pricing unit
Starter is the point where Vidyard becomes a full website-usable host. The published price is $59 per seat per month on annual billing or $89 month-to-month, and Vidyard lists unlimited video recording, video hosting, unlimited video recording length, full video analytics, team performance analytics, branded sharing pages, CTA templates, password-protected videos, folder management, and custom backgrounds for the plan (Vidyard pricing, checked September 2026). Paid plans also lift the Free embed cap to unlimited embeddable videos, which Vidyard documents in its support article on embed limits rather than on the pricing page (Vidyard Support, 2025).
Teams adds CRM and marketing-automation integrations, advanced team performance analytics, advanced branded sharing pages, fully customizable CTAs, and captions, and Vidyard positions it for teams of five or more. Its price is quoted rather than published, as is Enterprise, which adds SSO user management, secure playback, unlimited integrations, and custom permissions (Vidyard pricing, checked September 2026). Self-serve seat purchases are capped: Vidyard documents that you can buy up to 50 Starter seats at a time from the Users page, and larger orders go through sales (Vidyard Support, 2025). For background on where the product sits overall, Vidyard’s own what-is-Vidyard overview covers the workflow it is designed around.
Those features are not padding. They are the reason a sales organization may happily pay for Vidyard. The question is whether your website project needs them. If one person uploads finished videos and a separate web editor only places embeds, paying for two seats can turn a $59 plan into a $118 monthly software line (2 × $59) before you have counted any other contributors — $178 a month on month-to-month billing (2 × $89).
What a website video embed actually needs
A website embed has a smaller job than a sales-video platform. It needs to load quickly, play reliably across mobile browsers, keep visitors on your page, and give your team enough control over branding, captions, privacy, and analytics. It does not automatically need CRM-triggered personalization or a seat for every person who touches the website. Our guide to the best video players for websites covers the player-specific part of this decision.
Sales-video workflow versus website host
Vidyard is well suited to a workflow where a rep records a message, sends or embeds it, tracks engagement, and connects the result to a revenue process. A website-first host starts from the other direction: a publisher uploads a finished asset, places it on a landing page, and wants the player and delivery layer to stay out of the way.
Sales tooling optimises the one-to-one send; a website host has to make a single embed serve every anonymous visitor who lands on the page.
That difference changes the buying checklist. For Vidyard, ask how many people need accounts, which integrations are required, and whether analytics must connect to a CRM. For a website host, ask how many views and videos you expect, whether bandwidth is metered, whether the player carries another brand, and how much setup the site team can maintain.
Five questions to ask before paying for a seat
- Who needs to log in? If the answer is one video owner, one seat may be enough. If sales reps, marketers, agencies, and web editors all need to create or manage content, multiply the published price by that group.
- Are videos being sent to prospects or published on pages? Personalized one-to-one video favors Vidyard’s sales workflow. A library of evergreen demos, product tours, and testimonials favors a host organized around web publishing.
- What does the free tier actually limit? Count embeddable videos, recording allowances, video length, branding, and analytics—not just storage.
- Will the player keep attention on your page? Check for ads, related-video links, platform branding, and calls to action that you cannot control. This is the central issue in our guide to embedding video without ads.
- How will the bill change with traffic? A per-seat bill is predictable as views rise, but it can be wasteful when seats outnumber contributors. A view- or bandwidth-based host has the opposite trade-off: fewer seats, but a need to model audience usage.
Calculate the real Vidyard cost for your team
The simplest Vidyard estimate is seat count multiplied by the Starter price. On annual billing, one seat is $59 per month (1 × $59), five seats are $295 per month (5 × $59), and ten seats are $590 per month (10 × $59). On month-to-month billing the same counts are $89 (1 × $89), $445 (5 × $89), and $890 (10 × $89). Those figures come from Vidyard’s published per-seat prices (checked September 2026) and exclude any custom Teams or Enterprise quote and the Video Agent add-on. Compare that seat math with the broader cost categories in our guide to video hosting for small business.
One person, one website
For a founder or small marketing team with one person recording and managing videos, Starter can be a reasonable purchase if its analytics and calls to action will be used. The value is not merely the embed. It is the recording workflow, branded sharing page, engagement data, and the ability to organize video work in one account.
If you only need to upload an existing MP4 and place a player on a handful of pages, the sales features may sit unused — and that is where the sticker shock comes from. Starter’s feature list is eight items long, and seven of them (full video analytics, team performance analytics, branded sharing pages, CTA templates, password protection, folder management, custom backgrounds) describe a sending-and-tracking workflow rather than a publishing one. A team that only needs the recording and hosting is paying $708 per seat per year (12 × $59) for the other seven.
Multiple contributors and sites
Per-seat pricing becomes harder to justify when the website has many occasional contributors. A contractor may need access for one launch, a product marketer may upload once a quarter, and an agency may manage several client sites. Vidyard lets teams add or remove seats, and additional seats are prorated against the remaining subscription term, but the account still makes seats the basic unit of access (Vidyard Support, 2025).
Before asking for a Teams quote, make a list of the people who need to create, measure, and administer videos. Do not count every person who merely needs to review a page. Then compare that seat total with a website-first plan priced by views and storage. The result may still favor Vidyard, but the decision will reflect the work you actually need.
🚀 Need the player, not the sales stack? If your goal is fast, branded website video without ads, related-video leakage, or a seat for every contributor, compare a website-first plan against your actual Vidyard seat count. See SmartVideo plans for website video embeds →
How Vidyard’s pricing compares with Wistia and Vimeo
Vidyard is not the only video platform a website owner shortlists, and the useful comparison is the pricing unit rather than the headline number. Wistia charges per account with a bundle of users included; Vimeo and Vidyard both charge per seat. The entry prices below are each taken from the vendor’s own pricing page in September 2026.
| Platform | Entry paid price | Pricing unit | What scales the bill |
|---|---|---|---|
| Vidyard | $59/seat/mo annual ($89 monthly) | Per seat | Headcount — Starter is priced per seat (Vidyard, 2026) |
| Wistia | $79/mo Business billed annually (3 users included, $25/mo per extra user) | Per account + storage/bandwidth | 250 GB+ storage and 1 TB bandwidth included (Wistia, 2026) |
| Vimeo | $12/seat/mo annual Starter ($20 monthly) | Per seat + storage tier | Seats and storage; Standard is $25/seat/mo annual (Vimeo, 2026) |
Read down the last column and the pattern is clear: Vidyard is the one platform in this group whose bill is driven purely by how many people log in. That is the right model when video work is spread across a sales team. It is the wrong one when three finished videos serve 50,000 visitors a month and one person maintains them.
When a website-first host makes more sense
A website-first host is the cleaner fit when your priority is publishing finished video rather than orchestrating sales outreach. The core requirements are an ad-free player, CDN delivery, responsive embeds, predictable billing, and a setup that does not require developers for routine publishing.
A website-first pricing model
SmartVideo uses views and storage rather than user seats: Startup is $19 per month annually for 10,000 views and 1 TB of storage, Growth is $59 for 50,000 views and 3 TB, and Pro is $99 for 150,000 views and 5 TB. All plans include unlimited bandwidth, and annual billing includes two months free (SmartVideo pricing, 2026).
Set side by side at the same $59 monthly-equivalent line item, the two plans buy different things. Vidyard Starter at $59 buys one seat with video hosting and a sales workflow, and a second contributor doubles it. SmartVideo Growth at $59 buys 50,000 views, 3 TB of storage, and unlimited bandwidth with no per-contributor charge, and a second contributor costs nothing. Which is cheaper depends entirely on whether your constraint is people or audience.
That structure is aimed at the website owner who wants to publish across pages without purchasing a login for every collaborator. SmartVideo also includes CDN-accelerated delivery, an ad-free player, and WordPress-native block and shortcode options. On non-WordPress sites, the same player can be added with a script snippet and a <smartvideo> tag; the website video embed guide covers the broader setup choices.
Per-seat pricing puts a separate cost on every contributor; a views-and-storage plan attaches the cost to the site instead.
When Vidyard is still the right choice
Vidyard remains a strong fit when video is part of a measurable revenue motion. Choose it when reps need to record from a browser, marketers need CRM or marketing-automation connections, managers need team-performance reporting, or your organization needs sales-oriented CTAs and secure playback controls.
It can also be sensible when the website embed is only one output among many. A sales team may use the same video library for prospecting, follow-up, onboarding, and a public product page. In that case, the per-seat cost supports a broader operating system for video, and comparing it with a bare hosting plan would leave out the work Vidyard is doing.
When Vidyard is the wrong host for the job
Vidyard is the wrong economic fit when you have a small number of finished videos, many website visitors, and few people who need authoring access. It is also a poor match when the team wants a simple player with no sales workflow, no account-per-contributor requirement, and a price tied to the site’s publishing needs rather than its headcount.
Picking a host around embeds, storage, and audience scale avoids paying for sales-workflow features a website never uses.
That is not a criticism of Vidyard’s product. It is a category decision. A sales platform can host website video; a website video host can deliver the player without asking the site owner to adopt a sales platform. Pick the category that matches the job.
Vidyard pricing FAQ
Is Vidyard free for website video embeds?
Vidyard Free can embed videos, but Free accounts are limited to five videos with embedding enabled. Each enabled video can be placed in multiple locations, so the limit is about distinct embeddable videos rather than page count (Vidyard Support, 2025).
How much does Vidyard Starter cost?
Vidyard Starter is $59 per seat per month on annual billing and $89 per seat per month billed month-to-month. Both figures come from the billing toggle on Vidyard’s pricing page, checked in September 2026. The difference is $360 per seat per year ($1,068 − $708), and a 14-day trial is available before you commit to either term (Vidyard pricing, 2026).
Does Vidyard charge per seat?
Yes. Paid Vidyard plans use user seats as the main licensing unit, and each additional user occupies a seat in the account. Additional seats are prorated against the time left in your term, and self-serve purchases are capped at 50 Starter seats at a time. A team should count authors, analysts, and administrators separately from people who only review a published webpage (Vidyard Support, 2025).
What is included in Vidyard Starter?
Starter includes unlimited video recording, video hosting, and unlimited video recording length, full video analytics, team performance analytics, branded sharing pages, CTA templates, password-protected videos, folder management, and custom backgrounds (Vidyard pricing, 2026). It also removes the Free plan’s five-video embed limit and allows unlimited embeddable videos, which Vidyard documents in its support article on embed limits in Vidyard Free (Vidyard Support, 2025).
What happens when I reach Vidyard Free’s embed limit?
You can disable embedding on an existing video you no longer need on an external page, or upgrade to a paid plan. Disabling an embed reduces the count, while deleting or moving a page on your own website does not change Vidyard’s account-level embed usage (Vidyard Support, 2025).
Is Vidyard a video hosting platform or a sales tool?
Vidyard is both, but its current packaging centers the sales and revenue workflow. Its higher tiers add CRM and marketing-automation integrations, team performance analytics, customizable CTAs, captions, SSO, and custom permissions, which are useful when video activity must connect to pipeline work (Vidyard, 2026).
Is Vidyard good for a small business website?
Vidyard can suit a small business when one person needs recording, analytics, branded sharing pages, and sales-oriented CTAs. That is $708 per year on annual billing for a single seat (12 × $59). If the site only needs a few finished videos, compare that against a host that charges for views and storage instead, where extra contributors do not add to the bill (Vidyard pricing, 2026).
What should I compare besides Vidyard’s monthly price?
Compare the number of embeddable videos, viewer limits, storage, bandwidth policy, player branding, captions, analytics ownership, integrations, and the number of people who need authoring access. Check the billing term too, since Vidyard’s month-to-month rate is $89 per seat against $59 on annual. Also check whether a Free downgrade leaves existing embeds playing, because Vidyard documents that behavior separately from the five-video limit (Vidyard Support, 2025).
The bottom line on Vidyard pricing
Vidyard’s $59 Starter seat — $89 if you pay monthly (Vidyard pricing, checked September 2026) — is not simply a fee for putting video on a webpage. It is a per-user workspace for recording, sharing, measuring, and moving video through a sales process. That is a sensible purchase when those workflows are the point; it is an expensive detour when the website only needs a fast, branded player for finished content.
Count the seats first, then count the website’s views and storage needs. If you need the sales workflow, Vidyard’s pricing maps to that job. If you need reliable website delivery without paying for unused sales seats, compare SmartVideo’s website-first plans and test the fit before committing. If you are still deciding how to place the player, start with the website video embed guide.
