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15 Best Video Marketing Agencies for 2026 (Honest Reviews + Pricing)

Hiring a video agency is expensive. We reviewed 15 of the best options for 2026 to help you find the right partner for your budget and goals.

Video editing timeline on a laptop screen
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TL;DR
Best for SaaS & Tech: Vidico or Commotion Engine.
Best for Viral/Brand Launches: Sandwich Video.
Best for Explainers: Epipheo or Yum Yum Videos.
Best for High-Volume/Scale: Lemonlight.
Cost Reality: Expect $3k–$15k per premium video, or $2k–$8k/month for retainers (Wyzowl, 2026).

You already know the stats: 91% of businesses use video marketing. The problem in 2026 isn't convincing your boss to do video—it's executing it without burning a hole in your budget or producing content that looks like a high school project.

Hiring a video marketing agency is often the smartest move, but the landscape is noisy. There are thousands of agencies, and they all claim to be "storytellers." But there's a massive difference between a production house that films beautiful footage and a marketing agency that understands how to convert viewers into leads.

We host video for thousands of businesses through SmartVideo, so we see firsthand what happens after an agency delivers. That perspective informed this list—we prioritized agencies whose work actually performs on the web, not just ones that win awards.

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Production House vs. Marketing Agency: What's the difference?
A production house films and edits what you tell them to. A video marketing agency helps you write the strategy, script the content for conversion, and often helps distribute it. If you don't have a strategy yet, hire an agency, not just a production crew.

5 Red Flags When Hiring a Video Agency

Before we get to the list, let's talk about how to avoid a disaster. We've worked with thousands of businesses hosting their videos, and we hear the horror stories. Here is what to watch out for:

  1. No specific case study metrics: If their portfolio is pretty but doesn't mention ROI, leads, or view retention, they are artists, not marketers.
  2. The "We do everything" pitch: A specialized agency (e.g., "We do B2B SaaS explainers") almost always outperforms a generalist one.
  3. Outdated portfolios: If their latest featured work is from 2023, they might be coasting on past glory.
  4. Vague ownership terms: Ensure you own the raw project files and footage, not just the final export. You'll need these for future edits.
  5. Ignoring distribution: If they don't ask where the video will live (YouTube, landing page, Instagram), run. Hosting matters, and a good agency knows that a video for TikTok needs to be shot differently than a video for your homepage.

How Much Does a Video Marketing Agency Cost in 2026?

Pricing is the elephant in the room. Most agencies won't put prices on their site, but here are the realistic ranges you should budget for:

  • Animated Explainer (Premium): $5,000 – $15,000+
  • Live Action Brand Video: $10,000 – $50,000+ (Depends on actors, locations, crew size)
  • Social Media Short-Form (Retainer): $2,000 – $8,000/month for 4-10 videos
  • UGC / Creator-Style Video: $300 – $1,500 per asset

You can find cheaper options on marketplaces like Upwork, but for a full-service agency that handles strategy and scriptwriting, these are the industry standards.

15 Best Video Marketing Agencies for 2026

Here's a quick comparison before we dig into each one:

AgencyBest ForTypePrice Range
VidicoSaaS & TechLive-action + animation$$$
Sandwich VideoViral launchesScript-driven live action$$$$
Yum Yum VideosAnimated explainers2D animation$$
MinimBrand documentaryFull-service production$$$
EpipheoEducational contentAnimation (multiple styles)$$$
inBeat AgencyTikTok & UGCMicro-influencer$$
NoGoodPerformance marketingData-driven video ads$$$
LemonlightHigh volume & localScalable production$$
WyzowlAnimated explainers2D animation (fixed pricing)$$
QuickFrameFast turnaroundCreator marketplace$$
TopLine FilmCorporate (Europe)Full-service production$$$
BrandefyTV commercialsHigh-end production$$$$
Commotion EngineB2B / HealthTechStrategy + production$$$
Infographic WorldVisual campaignsVideo + interactive$$
Demo DuckHuman-centered explainersMixed media animation$$$

Now let's break down each agency by what they actually do best.

1. Vidico

Best for: SaaS, Tech, and Startups

Vidico has exploded onto the scene as the go-to agency for tech companies. They specialize in high-production-value explainers and brand videos that don't feel "corporate." They have a knack for taking complex software features and making them look simple and exciting.

Why we like them: They are transparent about their process and focus heavily on the "marketing" side of video marketing—meaning they build assets designed to convert on landing pages.

  • Key Clients: Spotify, Square, Airtable
  • Specialty: Live-action & high-end animation for tech

2. Sandwich Video

Best for: Viral Launches & Big Budgets

If you've seen a funny, clever, high-budget tech launch video in the last decade, Sandwich probably made it. They invented the "casual founder walking through the office explaining the product" style. They are expensive, but their videos almost always get people talking.

Why we like them: They understand that entertainment is the best way to earn attention. They don't just explain products; they make you like the brand.

  • Key Clients: Slack, Descript, Notion
  • Specialty: Script-driven live action comedy

3. Yum Yum Videos

Best for: Animated Explainers

Yum Yum Videos is a heavyweight in the animation space. They focus entirely on custom animation—no templates. If you need to explain a complex B2B concept or a logistics service, their style is clean, professional, and widely trusted.

Why we like them: They have a very structured process for distilling complex topics into 90-second narratives.

  • Key Clients: American Express, McKesson, Walmart
  • Specialty: 2D Animation

4. Minim

minim video marketing agency
Minim Homepage

Minim (formerly We Are Minim) is a story-driven agency based in California. They excel at documentary-style brand storytelling. If you want to make your audience feel something about your mission or origin story, this is their lane.

They handle everything from creative strategy to full-service production and visual FX.

  • Location: Costa Mesa, CA
  • Best for: Brand documentary & visual storytelling

5. Epipheo

epipheo video marketing agency
Epipheo Homepage

Based in Cincinnati, Epipheo is one of the "OG" explainer video agencies. Their name comes from "Epiphany" + "Video." They focus on creating that "aha!" moment for your customers. They are particularly strong at taking abstract concepts and making them concrete.

They offer a massive range of styles, from whiteboard animation (yes, it still works for some niches) to high-end 3D.

  • Location: Cincinnati, OH
  • Best for: Educational content & "Aha!" moments

6. inBeat Agency

Best for: TikTok, Reels, and UGC

inBeat is a modern agency for the 2026 landscape. They specialize in micro-influencer and User Generated Content (UGC) campaigns. Instead of one expensive polished video, they help you generate dozens of authentic-looking mobile videos for paid social ads.

Why we like them: Traditional polish doesn't always work on TikTok. inBeat understands the "lo-fi" aesthetic that actually converts on social.

  • Specialty: Short-form, vertical video, paid social assets

7. NoGood

Best for: Performance Marketing & Growth

NoGood isn't just a video agency; they are a growth marketing agency that produces video. This distinction is crucial. They don't care if a video is "pretty"—they care if it lowers your CPA (Cost Per Acquisition). They test creative aggressively and iterate based on data.

  • Specialty: Data-driven video ads for Facebook, Instagram, and TikTok

8. Lemonlight

Best for: High Volume & Local Shoots

Lemonlight has built a massive network of videographers nationwide. They are the best option if you need to shoot simple, high-quality content in multiple locations (e.g., customer testimonials in 5 different cities) without flying a crew around. Their pricing is transparent and generally more affordable than boutique agencies.

  • Specialty: Scalable video production, testimonials

9. Wyzowl

Best for: Animated Explainers & Data

You probably know Wyzowl from their annual "State of Video Marketing" report. They practice what they preach. They are an animation-first agency that is incredibly reliable. They offer fixed pricing and unlimited revisions on the animation stage, which is a huge safety net for clients.

  • Specialty: 2D Animation with fixed pricing

10. QuickFrame (by Vista)

Best for: Fast Turnaround & Efficiency

QuickFrame operates more like a marketplace/platform managed by experts. They connect you with creators globally to produce content quickly. It's ideal for brands that need a steady stream of fresh video assets for social media rather than one "hero" commercial.

  • Specialty: High-volume asset creation

11. TopLine Film

topline film video marketing agencies
TopLine Film Homepage

Based in London, TopLine Film is a great choice for UK and European markets. They balance corporate professionalism with creative flair. They produce everything from TV adverts to internal corporate comms videos.

  • Location: London, UK
  • Best for: Corporate & B2B in Europe

12. Brandefy

brandefy video marketing agency
Brandefy Homepage

Brandefy is a full-service production company in Los Angeles. Being in the heart of the entertainment industry gives them access to top-tier talent and equipment. They are a strong pick for TV commercials and high-gloss brand videos.

  • Location: Los Angeles, CA
  • Best for: TV Commercials & High Production Value

13. Commotion Engine

Commotion Engine
Commotion Engine Homepage

Commotion Engine focuses on the "engine" part of their name—driving results. They specialize in B2B, SaaS, HealthTech, and FinTech. If you sell something complicated to other businesses, they know how to speak that language without being boring.

  • Location: Woodstock, GA
  • Best for: B2B, HealthTech, FinTech

14. Infographic World (IGW)

infographic world video marketing agency
Infographic World Homepage

IGW started with infographics but evolved into a leader in visual storytelling. They are excellent at "visual content marketing." If you need a mix of video, interactive content, and static graphics that all tell the same story, they are a one-stop shop.

  • Location: New York, NY
  • Best for: Integrated visual campaigns

15. Demo Duck

Best for: Human-Centered Explainers

Demo Duck believes that "video doesn't have to be boring." They are famous for their high-quality handcrafted style. They often use mixed media (combining live action with animation) or stop-motion to create videos that feel very human and approachable.

  • Specialty: Handcrafted, unique animation styles
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FAQ: Hiring a Video Marketing Agency

What is the difference between a video production company and a video marketing agency?

A production company focuses on the technical execution (filming, editing, sound). A video marketing agency focuses on the strategy and results (scripting for conversion, distribution planning, audience targeting). Agencies typically charge more but deliver a strategic asset rather than just a video file.

How much should I budget for a marketing video in 2026?

For a professional 60-90 second explainer video, budget between $5,000 and $15,000. For live-action brand videos, budgets typically start at $10,000 and can go up to $50,000 depending on talent and locations. DIY-style social content services can cost $2,000-$5,000/month on retainer (Wyzowl, 2026).

How long does it take to produce a marketing video?

A typical animated explainer takes 6-8 weeks from kickoff to final delivery. Live-action projects can take 4-10 weeks depending on scheduling and post-production complexity. Rush projects are possible but usually incur a 20-50% premium fee.

Do I need to write the script myself?

No, and you probably shouldn't. A good video marketing agency will include professional scriptwriting in their package. They know how to write for the ear and for visual timing, which is very different from writing a blog post or whitepaper.

Should I hire a local agency or a remote one?

For animated videos, location doesn't matter; you can work with the best agency globally. For live-action, hiring local can save on travel costs, but many top agencies (like Lemonlight) have global networks of videographers, so they can shoot locally even if their HQ is elsewhere.

What deliverables should I ask for?

Always ask for the master video file (ProRes or high bitrate), a web-optimized version (H.264), and unmixed audio tracks (stems) if possible. Also request project files if you plan to do minor edits later, though some agencies charge extra for this.

Does the agency handle video distribution?

Most agencies will advise on distribution, but few will actually log into your accounts and post the video for you unless they are a full-service digital agency. Typically, they deliver the files and you publish them.

Why are some agencies so much cheaper than others?

Cheaper agencies often use stock footage templates, offshore labor, or AI voiceovers. Premium agencies use custom illustration, professional human voice actors, and original footage. The difference usually shows in how unique the final product feels.

Final Words

Video marketing is the most effective tool you have to explain your value proposition quickly. Whether you choose a high-end agency like Sandwich or a scalable partner like Lemonlight, the investment pays off when you have an asset that works for you 24/7.

Just remember: once you get that shiny new video, don't fumble on the 1-yard line by hosting it poorly. A slow, buffering player or a YouTube embed that suggests competitor videos can undo all your agency's hard work.